UK
Yorkshire-based Regal Food Products Group Plc has announced its acquisition of Love Cheesecakes, an artisan cheesecake maker known for its handcrafted delicacies. This acquisition promises to broaden Regal’s offerings in the food service and wholesale markets.
Love Cheesecakes, based in Lancaster, specializes in producing over 100 varieties of premium cheesecakes. They cater to wholesale, food services, and the hospitality sector. Known for its focus on single-serve and canapé-style cheesecakes. the bakery also engages directly with consumers through event catering, festival participation, and a robust online presence.
The company’s breakthrough moment came in 2020 when it appeared on the popular television show Dragons’ Den, which significantly boosted its online visibility. Today, Love Cheesecakes operates on several e-commerce platforms, emphasizing gifting and allowing customers to enjoy their doorstep desserts at home.
This acquisition follows Regal’s purchase of Just Desserts Yorkshire in 2022 and Love Handmade Cakes. These strategic moves underscore Regal’s commitment to expanding its dessert range. Younis Chaudhry, CEO of Regal Food Products Group, stated, “The acquisition of Love Cheesecakes will further strengthen our chilled desserts portfolio, allowing us to offer customers a solid selection across all ranges and price points.”
Chaudhry continued, “With a catalogue of over 100 products, there are ample opportunities for new product developments. We are excited to bring a whole new range of flavors and combinations to our customers, both old and new. Our group has the resources and infrastructure to integrate Love Cheesecakes into our family of dessert brands.”
James Asquith, the founder of Love Cheesecakes, expressed optimism about the acquisition. “This acquisition marks an exciting new chapter for Love Cheesecakes, promising tremendous growth and innovation. I am confident that Regal Food Products Group’s expertise and resources will elevate the bakery to new heights, reaching even more customers while maintaining our commitment to quality.”
The acquisition was facilitated by Mills & Reeve LLP, with Alex Kenworthy, Partner at Mills & Reeve, noting, “It’s a real pleasure to be part of the Regal story. You only have to follow them on social media to see their passion, pride, and enthusiasm for their brands. Regal is a real gem in the Yorkshire food sector, and our team is delighted to support them in this exciting journey.”
With the integration of Love Cheesecakes into its existing manufacturing sites, Regal Food Products Group Plc is poised for further growth in the chilled desserts category, reinforcing its position as a leader in the food industry.
